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Luke Edwards is Chief Sports Writer of The Journal and uses his blog to give a unique and entertaining insight into events at Newcastle United and Sunderland.

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Why Not Let People Dream?

Posted by Luke on January 23, 2008 1:08 PM | 

I'm already sick of Kevin Keegan's return to Newcastle United. No, that's not right, what I meant to say is Kevin Keegan's return to Newcastle United coincided with me picking up a rather nasty stomach bung shortly after the 0-0 draw with Bolton Wanderers last weekend.

Perhaps it was down to too much excitement, although I think it probably had more to do with the fact my girlfriend is a primary school teacher and is exposed to those disease ridden, germ infested things they call school children!

Then again, it's not like there was anything to celebrate on Saturday night was there? Two teams largely constructed by Sam Allardyce play out a largely dull goalless draw, hardly the cause for a night swinging from the lamp shades in some swanky down town drinking establishment was it.

However, after the thrills and spills of the preceding days, the tidal wave of media interest in Keegan's return and the sudden enormous leap in optimism and expectation on Tyneside, a result like this will at least calm everything down a little bit.

I'm not knocking Keegan mania, but he isn't really the messiah and it's going to take a lot more than a hands above the heads, palms facing outwards salute to the stands for him to transform things at St James's Park. It's fantastic that he's back, it's great to see what it has done for the city - and the region as a whole - but the real work starts here.

Personally, I can't see much of a revolution happening until the summer. There are less than two weeks left in the transfer window, it is notoriously difficult to sign quality players midway through the season and Keegan has still not really had the chance to assess what he has inherited from Allardyce.

It has been interesting for me over the last few weeks to listen to my friends from other parts of the country telling me Newcastle United are not a big club. In terms of winning trophies they are not, I reply, but surely the sheer amount of coverage the club has attracted over the last fortnight or so proves it is bigger than most.

I have also heard people laugh about Keegan's comments claiming Newcastle were, if he got things right, the biggest threat to the Big Four's monopoly. Well, who were the last team to qualify for the Champions League other than Arsenal, Chelsea, Liverpool or Manchester United? Oh yes, that's right, it was Newcastle, two seasons running, under Sir Bobby Robson.

Now, you all know I don't see the world in black and white (For newcomers I'm a Leyton Orient fan and very proud of it.) I have an avid interest in Newcastle and Sunderland, as well as Durham CCC, Newcastle Falcons, Newcastle Eagles etc because it is my job to cover their ups and downs and to analyse the quality of their performances and the standard of their decision making.

But I still get pissed off when I have to read and hear patronising comments from pundits/fans/asylum seekers telling everyone how ridiculous it is for people in the North-East to think Newcastle, or Sunderland for that matter, are big clubs who have the potential to be much more than mid-table also-rans.

Most of these so-called experts only watch games involving in the Big Four and they are the same people who seem to think England are a powerful football nation because of our history, the quality of players we have, the number of fans, the financial backing. Hmmm, do you see what I see? Hypocrisy. If they can expect more from England than we get, surely Newcastle fans can expect more from their football club for the same reasons?

Keegan's return has reawakened something in Newcastle and it has made people believe in their football club again. There is momentum and a feel good factor. The last time that happened, Robson was in charge and look what happened then.

Champions League football and a consistent threat to the biggest clubs in English football, there is no reason at all why Newcastle and their supporters should not be allowed to think like that again. Dreams and aspirations are everything in sport so why try and squash other people's out of jealousy or contempt?

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Comments (18)

andy wrote...

Luke like many in the region when it comes to nufc objectivity seems to dissapear.

I think you will find everton were the last team to qualify for the champions league not sbr's nufc. I'ts a bit like mr oliver's largest single club city - ignoring leeds, bradford and sunderland.

The key reason peoples 'fondness' for nufc has declined is the hubris and inaccuracies of the local press as much as the expectations of the fans.

Tyneside is happy with the return of the 'messiah' - inaccuracies and spurious facts are not needed.

Note From Luke
I stand corrected on this point Andy, although Everton never actually qualified for the Champions League, they were knocked out in the preliminary round. However, Newcastle were also knocked out at that stage second time around so I won't be pedantic. The last team, however, to qualify for the group stages of the champions League, other than one of the Big Four, were Newcastle! The last team to finish higher than fourth in the PL other than the Big Four, were Newcastle! God, I can't believe I'm arguing this point with you.
As for Mr Oliver's big city thing. You're right, Leeds is bigger and I'm not normally one to leap to the defence of our sister title, but as an urban area, Tyneside, incl South and North Shields, as well as Gateshead, is bigger than Leeds and it has one football club, Newcastle United. Leeds/Bradford has two. As for Sunderland, in my opinion they are a bigger club/city than they get the credit for.
Is that pedantic enough for you? I'm sorry about the misleading Everton fact, but I think most people will see what I was getting at.

Posted by: andy  | January 23, 2008 2:53 PM

Alex Spelling wrote...

Slight correction Luke, Everton were the last club outside of the 'big four' to achieve Champions League qualification, brief as the adventure was.

Posted by: Alex Spelling  | January 23, 2008 3:27 PM

Mike wrote...

Well said Luke - I see the southern media bandwagon has infuriated more than just me!

Anyone agree with me that Martin Samuel of the Times is the worst culprit?

I just can't understand why these snipers are in denial about the potential of Newcastle FC. We've finished in in Champs League qualifying places 4 times since the PL started - who outside the top 4 even comes close to that? So why do they insist that we fans are all ludicrous dreamers for thinking more of the same might be possible?

I know...I'm preaching to the converted!


Note From Luke
Judging by some other comments, it would appear not Mike. Darn, I should have used the two other top four finishes as part of my argument. Pesky memory loss!

Posted by: Mike  | January 23, 2008 3:30 PM

Kamal wrote...

Luke... well said! I've been saying the exact same thing for ages. I'm sick of the bias towards football teams...in fact anything from the south. I have the misfortune of having recently moved to london so have to deal with this on a daily basis. I try and explain to people that supporting Newcastle is exactly the same as supporting England (massive fan base, colourful history, great players who constantly under perform, high expectations which more often than not are dashed as we snatch defeat from the jaws of victory).
I've come to the conclusion that the national press is just not worth reading as more often than not its simply a pure work of fiction. I think that everyone in the north east should join me in boycotting the national newspapers altogether. After all any news that actually affects us will be in the Chronicle/Journal!

Note From Luke
London's a great place Kamal, you just need to know where to look. However, I've not lived there for more than 15 years now and have decamped north so maybe I should just keep my mouth shut for a change.

Posted by: Kamal  | January 24, 2008 10:05 AM

richard wrote...

Spot on Luke. Newcastle United are big news, that's a fact. Birmingham, Wigan and Derby all sack and appointed new gaffers but did not get, I would estimate, 10% of the coverage that Newcastle United's managemanet change generated - combined.

What has really got my goat though is this years buzz word - deluded, which seems to be banded about by every single fan from opposition teams, the southern press and anyone who has an opinion on our club - not that they are bothered or anything.

They say deluded, I say optimistic - with a squad of internationals, a billionaire owner and fans with renewed passion for the game is it really deluded to ask for some good football and a higher standing in the league table, maybe even a trip to Wembley. Surely that is all any football fan wants?

Maybe we are all deluded in that notion.

Posted by: richard  | January 24, 2008 10:21 AM

Little Lord Fauntleroy wrote...

Well put, Luke, but your choice of language leaves a bit to be desired. Naughty boy!

As for the team's progress, it was perhaps a blessing that we didn't win our first game under Keegan. It will stop the Southern pundits putting their opinions in where they are quite frankly not wanted... Not to mention that they are usually utter rubbish!!
It does all smack of jealousy to me, so let's hope we do turn the Top 4 into a Top 5 and see what they say then.

Vive la revolution!

Note From Luke
I'm off to Cuba in the summer, vive la revolution indeed!

Posted by: Little Lord Fauntleroy  | January 24, 2008 10:58 AM

Paul Patterson wrote...

That’s quite funny Luke- (Hang on, isn’t your girlfriend now classed as a fiancé, or did I read wrong??) but anyway- I bet she say’s to all her mates that she’s been exposed, via you, to those ‘disease ridden, germ infested things they call’ Journalists.

He has had a very worryingly good glance at what he inherited from Sam Allardyce- he saw that in the shape of Bolton and then probably got home on Saturday night and went ‘Wait a minute?’

The so called revolution won’t happen over night, it just depends on what Keegan wants to do with the 2,356 backroom staff that Allardyce brought in, personally I’d like to see half of them shot for crimes against football, (Up yer Prozone!) and then whoever Keegan brings in is perfectly entitled to the job, at least they will be out and out football people.

Arthur Cox and Terry Mac, are great buffers for Kev and someone else who I’d like to see arrive, is someone who was here before and coincided with the best spell the club has seen since Keegan, under Sir Bobby Robson- John Carver (Isn‘t he out of work after Luton?), also Peter Beardsley will probably get a role- oh and they’re Geordie’s too.

Signings are different, that all depends on who actually wants to come, Jermaine Defoe would be a great choice and if we can Shamelessly, Ship, Slow and Shoddy Shola (Try saying that quickly) down to the gassy wilderness of smog land, and get the Woodgoat back in return, then Hurrahhh with knobs on!!

This season will probably peter out after the Arsenal cup game this weekend, but Keegan will learn about his current crop to at least have a head start on many of his predecessors., I just hope that the good players show themselves, they will get every chance to do so under King Kev.

Paul.

Note From Luke
Yes, you're right, she is my fiance now. But why so negative about Arsenal? Oh hang on a minute. Have just been stuffed by bitter rivals in another cup competition, pride stung, kids will be punished and senior players will return at the weekend where their frustration will be taken out on Newcastle! At least under Keegan we know they won't go there and put ten men behind the ball until there is a corner or a free-kick in the opposition half! I won't be there at all, I'm off to thr Lake District to see my parents.


Posted by: Paul Patterson  | January 24, 2008 11:33 AM

Paul wrote...

I'ts a bit like mr oliver's largest single club city - ignoring leeds, bradford and sunderland.

Andy your having a laugh,right.Bradford is in Leeds pal,and as for Sunderland and city, well on paper maybe......FFS!!

Posted by: Paul  | January 24, 2008 11:43 AM

abiyansaale wrote...

I only believe in KK being given time. Money doesnt necessarily bring success but getting the right players for the right positions and having them settle in the team as possibly as they could guarantees success.
Many media houses tend to take stories to their heads and create situations that portray only the BAD about clubs but there is need to concentrate on rebuilding NUFC.
KK can only think of recruiting good players at minimal and acceptable costs during the summer and we all need to give him time and our patience must be rewarded with transformation of the club from having balls hovering over players' heads to playing real football.

Posted by: abiyansaale  | January 24, 2008 11:44 AM

Canada Paranoid (?) Magpie wrote...

Just before you leave for the Lake District, Luke - be aware it is not just our beloved football which is dumped on by the Southern press and media. We watch many British export TV shows such as the Royal, Heartbeat, and a host of others, and we have noticed that an extremely high percentage of the rogues and villains speak with a Geordie accent! Now I know we do have some rogues and villains, and some have been paid well by our football team, but "they" in the South can only be stopped when we get back to our winning ways. Remember when Lauren Robert scored the third at Arsenal, and we were taken "for real" by the South. Also Kevin Keegan made "them" believe in his last reign. I'm not sure how we can influence the scriptwriters of our popular shows - not in a heartbeat anyway! Wrap up well in the Lakes.

Note From Luke
To widen this topic of discussion slighly, have you noticed how the evil masterminds in Hollywood often speak with an English accent? As for Geordies being portrayed as ruffins in popular television drama, you may be a little paranoid. I've aways thought Mancs come off fairly badly in these sorts of stereotypes.
As for Keegan making people believe again. Let's hope it isn't just those of a black and white persuasion in a few months time.

Posted by: Canada Paranoid (?) Magpie  | January 24, 2008 4:33 PM

Simon wrote...

Good points made Luke, im already very sick of hearing about this KK thing as well. dont know if you remembered but we discussed the state of newcastle with our friend from down south in one of the drinking holes in newcastle over the christmas and we agreed that the one thing that newcastle lacked was passion.

well now we have the passion in the form of the manager but how long is it going to take to follow suit with the rest of the team?

here is a scenario....say the fans dont see a rise in the players/teams performance before the end of the season, are they going to subject KK to the same abuse that SA has the pleasure of getting? im not backing SA because i think he is an awful manager anyway, always have done and always will do. what im not having is this euphoria surrounding KK's return to Newcastle United. there is nothing to celebrate about a guy who returned to a club he abandoned in years previous.

Keegan is not the answer that newcastle united were looking for. i hope i can stand correct at the back end of next season!!!

Note From Luke
I do remember Simon, although it is all a little hazy! I think the one thing Keegan's return does unlock is that passion. With passion comes momentum, but the one thing I will warn is that it is not going to happen with the same speed it did last time. It's a depressing thought, but apart from the vague chance of a European challenge, the season could be over by Sat teatime!

Posted by: Simon  | January 24, 2008 4:38 PM

True Mag wrote...

I'd also like to congratulate you on your latest blog, although as most of us know, you are just about the only journalist worth reading on Newcastle United. However, I have been very impressed with the Journal's coverage in recent weeks and not just your work. If only I liked cricket as much as you did.
However, your lack of knowledge regarding top four finishes has let you down! Easy mistake to make I suppose, esp as Everton didn't even make it past the qualification stage.
So you reckon Woodgate is a possibility. It would be a great signing, although I've heard some worrying stories about his behaviour down in Middlesbrough which is probably why they are willing to sell at the right place. What was that KK said about getting players with warts on! Keep up the good work.

Posted by: True Mag  | January 24, 2008 5:13 PM

Tony Brown wrote...

Hello Luke, I have supported Newcastle since about 1951 and those early days were heady indeed, with three winning trips to Wembley and dreams of greater things to come. Well, those greater things have yet to arrive, but that, I believe, is why so many of us have continued to attach our favours to this frustrating outfit that offers little else besides its strange charisma. One of the features in recent seasons has been a high number of players who seldom make it onto the field of play owing to injury. This wasn't always so, but, it's the way it is at present until some other form of blight attaches itself to the club. These aren't just any old injuries; these are chronic conditions. Ameobi appears to be always drawing sick pay, Viduka needs only to climb out of bed before he's back on the treatment table nursing some muscular strain and Owen's propensity for lengthy periods of incapacity is now legendary. Perhaps it would be a good idea were Ashley ande Mort to look not so much towards providing increased seating capacity at the ground as to adding a hospital wing. It could be named after Owen and it would be as well attended as the training ground. Perhaps also a rehabilitation unit-cum-detention block for the likes of J. Barton who could confront their personal demons in custody at SJP and who would then be more readily available for selection for home matches than is the case at present. This thought was prompted by the articles promoting the story that the club might be mounting a bid to buy Woodgate. Whilst there is no doubting his peerless quality in defence, the occasions for him to demonstrate his ability are all too few, frequently punctuated by long periods out through injury. It's a shame, because he was one of the great signings of the past ten years, certainly in defence and, when fit, would be ideal to partner Taylor who could learn a lot by it. However, I feel Woodgate would spend most of his time with visitors sitting round his bed, eating the grapes that hospital visitors always come provided with. Anyway, that's enough rose-tinted optimism from me. Hope your stomach bug has cleared up. Yours, Tony Brown.

Note From Luke
And I bet you thought it was always going to be easy supporting Newcastle United in thr 50s Tony!

Posted by: Tony Brown  | January 24, 2008 9:42 PM

Keith Hutton wrote...

the whole world is setting Keegan up for a huge fall, expectations are already too high. The Bolton game was awful and the players are are simply not good enough or don't care it's difficult to tell which. Owen won't stay, wanting woodgate is on the verge of reckless and talking about qualification to Champions League too early. ambition tempered with realism is whats required

Note From Luke
You're probably right Keith. There is a lot of work to do and improvements to make before Newcastle are anywhere near challenging for a top four place again. However, as I keep saying, the potential is there.

Posted by: Keith Hutton  | January 25, 2008 11:18 AM

Tony Brown wrote...

WELCOME TO THE WONDERFUL WORLD OF NEWCASTLE UNITED. YOU'LL NEVER LEAVE. The family's attention was focused on the giant plasma screen that dominated the living room. Match of the Day was beginning its coverage of the afternoon's game at St. James's Park and the players were lined up ready for the referee's whistle to commence play.
"I have a dream," said Mike,from his familiar horizontal position, propped up by cushions on the sofa, his crutches and a copy of Racing Post near at hand.
"What's your dream Dad?" chorused the children.
"I dream that one day I too will pull on a black and white shirt and lead the Magpies out onto that field there."
"Oh no. He's off on one again," squealed the children in unison before collapsing into giggles. "Shhh! Dad, we want to watch the football."
"But I believe my dream can come true," murmured Mike to himself. No one else was listening as the Owen family settled down to watch the game, oblivious to the patriarch's mutterings. It all seemed so long ago, he mused, since that Sunday afternoon at the big house. his friend Alan was there and so too was that nice Mr. Shepherd who kept offering him lots of money. What had gone wrong? Then, just a few months ago, that Allardyce chap had told him that things would be so much better and that they would introduce science into the team's routine. Something about the importance of clean sheets and monitoring their work rate by using Prozac. Well he'd had plenty of clean sheets and Prozac in hospital but it just made everything far away. Which is precisely where Mr. Allardyce had gone. There was yet another manager, Kevin, who he wasn't sure about, and someone else watching the game in Mr. Shepherd's seat now. It was all very confusing these days. Even his chum Sven, who used to be the England manager, didn't return his phone calls. He seemed to have lost touch with the game.
His mobile phone rang. It was his Australian friend Mark.
"Hello Mark. This is a surprise. I thought you were supposed to be playing. Oh. I see. You're injured too. What's that you say? They're going to buy Woodgate? Well I've met him a few times and he'll be able to keep us company in the treatment room. I think he likes a bet on the gee-gees. Good news. Thanks for the call."
Yours, Tony Brown.

Posted by: Tony Brown  | January 25, 2008 1:32 PM

M. Green wrote...

I don't see what the problem is with someone claiming Newcastle is a big club. Although every club could use a way to make their club look more valuable, the size of a football club boils down to it's financial worth and Newcastle United were at one stage, the second most valuable club after Manchester United. Would Manchester United ever have been that valuable had they won nothing over the last 30 years? I don't think so.

According to Forbes Newcastle United are still the 5th most valuable club in England and the 13th most valuable club in Europe.

Now.. Is BT a big telecom operator? Is BPAmoco a big oil company? Is Microsoft a big software company?
Of course not Bill Gates has won nothing, he's just big headed prat.

Forbes' most valuable football clubs:
1 Man Utd £740m
2 Real Madrid £528m
3 Arsenal £466m
4 Bayern Munich £427m
5 AC Milan £420m
6 Juventus £289m
7 Inter Milan £282m
8 Chelsea £274m
9 Barcelona £273m
10 Schalke 04 £240m
11 Liverpool £231m
12 Lyon £175m
13 Newcastle £132m
14 Tottenham £124m
15 Roma £114m
16 Hamburg £112m
17 Man City £106m
18 B Dortmund £101m
19 Ajax £100m
20 Celtic £94m
21 Everton £84m
22 Marseille £80m
23 West Ham £79m
24 Rangers £75m
25 Aston Villa £71m

Unfortunately Forbes dont do a top 10,000 list, so Sunderland, Leeds & Bradford couldn't be valued like for like. I apologise to the villages concerned. ]:)

Note From Luke
Good research if you ask me! Interesting to see Schalke are in a similar financial situation to Newcastle considering the share a similarily poor trophy record!

Posted by: M. Green  | January 25, 2008 2:48 PM

Jon wrote...

While not being local to the Newcastle area, I agree with everyone that has said you're the only quality journalist currently writing about Newcastle United.

I am a romantic and am very excited for the club's future. I hope that Keegan will get the best out of his players and I think they have a realistic shot of drawing with Arsenal this weekend.

Maybe even winning, who knows.

All that's left is a waiting game. Waiting to see who Keegan signs, waiting to see if we can progress in the cup and league and waiting to see if Smith will actually be useful.

We're just waiting for the great leap forward.

On a side note, I had an awful nightmare a few nights ago that Keegan spent 5 million on US and $$$LA GALAXY$$$ midfielder Landon Donovan, whom we lovingly refer to as "Landycakes" here in the states.

This would be one leap forward and two leaps back. It was a horrible, horrible dream that thankfully will never materialize.

Another Note From Luke
Jon, I had to delete some of what you wrote for political reasons but it made me laugh!

Posted by: Jon  | January 25, 2008 5:26 PM

Jon wrote...

I totally understand Luke. Glad it made you laugh, I had a ball writing it during class.

What do you think of Wise's appointment? I don't think it's a great idea..

Note From Luke
I'll be giving my thoughts on it later today on a new blog entry Jon. Now you really should concentrate in class!

Posted by: Jon  | January 28, 2008 11:49 PM

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